Want more customers? Well then you first need to keep your existing customers happy! Resolving issues is key to that, and Groove simplifies that task in so many ways. The platform is extremely easy to use, has many of the features we look for (assigning tickets, faq and knowledgebase built in, etc) and their pricing is reasonable as well. Oh, and Groove seems to be moving faster with updates and feature improvements than most of their competitors, so you can't go wrong!