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Facebook Advertising Guides

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Facebook Ad Launch Checklist

Ads cost money, so it's a real bummer when you launch a campaign only to discover you forgot something! Don't let that happen ever again with our handy-dandy ad launch checklist!
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Creating the Perfect Facebook Ad

In this PDF guide we cover everything from setting up your Facebook page, to your actual ad headline, copy, and choosing the perfect image or video!
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Facebook Ad Image & Video Specification Guide

We like to joke that this is the guide you didn't know you needed! It includes every single image and video size, time limit, etc for every single Facebook ad objective! Click the button below to see exactly what's in this guide!

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Ultimate Facebook Ad Targeting Guide

This is the grandaddy of Facebook ad targeting guides. 40 pages of in-depth tips, tricks, and targeting resources you didn't know existed. Then at the end we have our MASSIVE targeting reference! Click the button below to see exactly what's in this guide!

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Facebook Custom & Lookalike Audiences Guide

At 29 pages, this is by far our largest 100% free Facebook ads guide! We will walk you through creating custom and lookalike audiences from start to finish, and show you some of our Ninja tricks along the way!
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Facebook Advertising URL Parameters Guide

If you're using Google Analytics on your website or landing pages, then you should be using the URL parameters for every Facebook ad you create! Let us take away the confusion when setting up your URL parameters with this FREE guide.
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Big List of Our Favorite Facebook Ad Tools

Want to know what online tools we use to supercharge our Facebook advertising efforts? Well wonder no longer as we've put together this awesome little PDF listing out free and paid tools that we use!
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Facebook Ad Image & Video Specification Guide?

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Ultimate Facebook Ads Targeting Guide?

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