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Curated Content, Author at Marketing Tool Depot
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3 Powerful Ways to Grow Your Email List on Pinterest

Do you have less than 100 subscribers on your email list? Let me guess: Your mom, sister, and husband are on your list too? Growing an email list is hard, especially for mom bloggers, since marketing and promoting don’t come easy for us. But, you know what? I’ve found a super duper easy way to […]

Expand Your YouTube Ads’ Reach With Custom Intent Audiences

For my awareness campaigns, I’ve always implemented custom audiences first for my clients. No matter what size their budgets, it’s important to try to capitalize on our target audience first before broadening our reach. Custom affinity audiences used to be my go-to for YouTube campaigns because I could create audiences from a combination of keywords […]

Ecommerce SEO: The Definitive Guide [2019]

How to Fix Common Technical SEO Issues On Ecommerce Sites Problem: Too Many Pages Having thousands of pages on your site can be a technical SEO nightmare. It makes writing unique content for each page a monumental task. Also, the more pages you have, the more likely you’ll struggle with duplicate content issues. Why It […]

What Is Performance Marketing? An Introductory Guide

“Half the money I spend on advertising is wasted; the trouble is I don’t know which half.” This famous phrase uttered by John Wanamaker has reverberated around the marketing world for more than a century. And unfortunately, the problem it highlighted persisted for decades. It won’t fly anymore. Today, to claim you don’t know which […]

15 Facebook Marketing Groups to Join in 2019 | Social Media Today

Social media marketing best practices are in state of constant flux, with optimal approaches constantly changing as algorithms shift and new platforms emerge.  One of my best secrets for staying up-to-speed is connecting with other social media marketers. When you’re part of a community of like-minded individuals striving toward the same goals, you’re able to learn […]

7 Facebook Advertising Myths Debunked – All New 2018 Edition

This Facebook Ads myths post was written for the first time in early 2015. At that time the most common myths were things like: “Facebook Ads are just for branding”, or “Most Facebook Ad clicks are fake”, also “Facebook Ads are not a good way to promote B2B products”, and more. And we debunked them. […]

4 Tests to Double eCommerce Conversion Rates

Although A/B and multivariate tests were once reserved for technical experts, Google introduction of Google Optimize last summer made testing widely accessible. This free tool integrates directly with Google Analytics and lets you conduct simple tests without coding.  As a result, many companies are reaping the benefits of increased ecommerce marketing insights. If you’re ready to join […]

4 Tips for an Effective YouTube Marketing Strategy

Article written by Jack Devenu. In the new age, the internet rules supreme. Video has become an integral part of our daily lives, thus, having the right YouTube marketing strategies in place is quintessential for brands to achieve success. The passage of time has seen an uptake in our interaction with technological devices. Recently, there has […]

Video or Images: Which Performs Better in Facebook Ads?

“Video marketing” is one of today’s hottest industry buzzwords — and, of course, we at Animoto agree that video is a priceless tool when it comes to engaging your audience, sharing stories and information, promoting products and services, piquing interest, and more. But we also know that video in and of itself isn’t a magic […]